Manager, Instore Marketing
Lieu:
243 Consumers Road, Toronto, Ontario, M2J 4W8Chez Shoppers Drug Mart/Pharmaprix, nous innovons en matière de santé et de bien-être au Canada. Des ordonnances aux cliniques sans rendez-vous, en passant par un programme de fidélisation des plus appréciés, nous prenons soin de nos clients et les soutenons grâce à des nouvelles approches tous les jours.
Avec plus de 1 300 magasins détenus et exploités localement d’un océan à l’autre, le réseau de Shoppers Drug Mart/Pharmaprix est un milieu de travail et de magasinage formidable. Nous sommes déterminés à bâtir une équipe talentueuse prônant la collaboration, la générosité et l'inclusion. Joignez-vous à notre équipe et contribuez à créer un avenir sain pour votre carrière et pour tous les Canadiens.
Pourquoi ce role est-il important?
Manager, In Store Marketing – 16 Month Contract
We are hiring a Manager, In store Marketing
Reporting to the Senior Manager, In-Store Marketing, the incumbent, will be responsible for the management and delivery of in store Campaigns, Signage and Print materials ensuring that strategic objectives along with innovation through POP captures a unique customer In-Store experience. The Manager, In store Marketing will act as the liaison between internal and external stakeholders (e.g. Operations, Design & Construction, Marketing and Merchandising teams) and external vendors (e.g. Print vendor, Promotional merchandise vendor) to optimize store programs and to ensure the campaigns drive high impact and differentiation though the customer In-Store experience.
Key Responsibilities
- Manage the planning and execution of in-store marketing initiatives, partnering with Brand Marketing, the Loblaw Agency, and lead vendors to develop innovative POP materials and prototypes.
- Serve as the primary point of contact for implementing in-store programs, overseeing workbacks, timelines, budgets, shipping, kitting, and fulfillment.
- Lead the development of executional briefs for annual in-store campaigns, defining detailed job specifications and managing the supplier quote and negotiation process.
- Recommend and implement production process improvements that enhance quality, reduce costs, and optimize turnaround times.
- Work closely with the Production team to ensure all print files meet technical requirements and brand standards.
- Collaborate with Creative teams and in-store communication specialists to ensure accuracy and alignment across all marketing assets.
- Partner with external on-site vendors to support execution of print materials and ensure flawless delivery to stores.
- Support permanent signage initiatives by partnering with Merchandising, Creative, and Real Estate to ensure alignment to Shoppers Drug Mart brand guidelines.
- Participate in cross-functional meetings to align stakeholders on strategy, objectives, priorities, and executional requirements.
- Work with cross functional teams including by not limited to Creative, Category Management, Translation, Legal, Merchandising, Store Planning, Promotions, Store Operations, and Call Centre to develop & execute “store-ready” programs
- Prepare presentations to communicate new innovations, in-store prototypes, recommendations, and cost options.
- Support store audits and work with print vendors to maintain accurate store profiles.
- Troubleshoot store signage issues and coordinate distribution to ensure programs are executed successfully.
- Source in-store hardware and fixtures required for POP materials.
- Lead innovation requests, ensuring solutions prioritize customer experience and align with Operational and Merchandising standards.
- Source and manage promotional merchandise requests, including innovation and product refreshes for the internal store portal.
- Maintain program budgets, ensuring cost effectiveness and responsible financial management.
- Create purchase orders, process invoices, and manage monthly financial forecasting for assigned projects.
- Support the management of the annual in-store marketing forecast, track actuals, and deliver clear financial reporting and insights to senior leadership and Accounting.
- Monitor project deliverables to ensure accuracy and completeness, proactively identifying and managing risks.
- Gather and feedback and insights to create post-mortem reports and recommend improvements.
- Manage special projects aimed at elevating the in-store experience.
- Oversee the Holiday and Everyday Décor & Wrap programs for Shoppers Drug Mart, Pharmaprix and Beauty Boutique, including overseas sourcing, inventory management, replenishment, packaging, logistics and distribution.
- Manage In store Marketing Portal site including inventory management, annual review and verification of active elements, replenishment, reporting, financial reconciliation, and maintenance of template library.
Required Skills
- This role requires a strong team player who thrives in a fast-paced, deadline-driven environment and can collaborate effectively with multiple internal and external partners to achieve business results.
- Proficiency in Microsoft Excel with the ability to use basic formulas and functions, such as VLOOKUP and pivot tables, to analyze data, track budgets, and support accurate financial reporting.
- Ability to drive innovation and differentiation though new visual ideas and techniques.
- Highly adaptable, able to prioritize tasks in a shifting environment, and effective in collaborating with a wide range of personalities and working styles.
- Strong business acumen with demonstrated negotiation and multi-tasking abilities to manage competing timelines. Highly organized and capable of overseeing a diverse portfolio of programs.
- Must be highly organized with the ability to handle tight deadlines and last-minute revisions
- A strong work ethic and attention to detail and accuracy.
- Excellent interpersonal, communication and negotiating skills, both oral and written.
Education & Job Knowledge
- Post secondary education equivalent to a bachelor’s degree or College diploma in Graphic Communications or Marketing.
- Strong knowledge of print production and processes.
- Proficient in Microsoft Office
- Advanced knowledge of Canadian retail, and in-store marketing would be an asset.
Experience
- Minimum 5 years of Project management or Visual Merchandising experience
- Experience working with a Retailer or Print Company would be an asset
Pourquoi travailler chez Shoppers Drug Mart?
En agissant à titre de consultant qui soutient les clients internes et les pharmaciens-propriétaires affiliés, vous acquerrez une expérience unique au secteur du commerce du détail tout en travaillant pour une marque nationale primée. Vous bénéficierez du Programme d’achat des employés, d’une rémunération concurrentielle et de possibilités d’apprentissage en ligne par l’intermédiaire de Académie.
Prenez en main votre emploi et trouvez d’autres façons de vous soucier de votre travail, de vos collègues, des clients et des membres de la collectivité.
Comment Réussir:
Chez Shoppers Drug Mart/Pharmaprix, nous recherchons toujours des personnes formidables pour continuellement renforcer notre culture. Nous croyons que les gens formidables façonnent nos valeurs, sont authentiques, bâtissent la confiance et créent des liens.
Si cela vous ressemble et que vous êtes ouvert d’esprit, que vous avez une bonne attitude face aux changements et que vous aimez les défis d’un environnement de travail aux détails dynamiques, postulez aujourd’hui.
Type d'emploi:
Temps pleinType de Rôle:
Poste contractuel offrant des avantages sociaux (Fixed Term)Shoppers Drug Mart/Pharmaprix considère que la diversité culturelle du Canada est une source de fierté nationale et un symbole de force. Nous nous sommes donné comme priorité de refléter la diversité croissante du Canada dans les produits que nous vendons, les gens que nous embauchons et notre culture d’entreprise. Des accommodements sont disponibles sur demande pour les postulants et collègues atteints d’un handicap.
En outre, nous croyons que la conformité aux lois consiste à faire ce qu'il faut. Le respect de la loi fait partie de notre Code de conduite; il renforce ce que nos clients et nos parties prenantes attendent de nous.
Remarque : Si vous avez accès à Libre-service de l’employé (ESS) dans Workday, veuillez postuler à cet emploi en utilisant l’application Workday.
Hiring Range / Échelle salariale à l’embauche :$80,000.00 - $110,000.00 / 80.000,00$ - 110.000,00$ (per year / par an)A candidate’s experience and knowledge as well as the geographical region in which the position is located may be factored into the pay a candidate receives for this position. This posting is for an existing vacancy. The Company uses artificial intelligence for the purpose of screening, assessing and/or selecting applicants for this position. / L’expérience et les connaissances d’un candidat ainsi que la région géographique dans laquelle le poste est situé peuvent être prises en compte dans la rémunération qu’un candidat reçoit pour ce poste. Cette offre d’emploi concerne un poste vacant existant. L’entreprise utilise l’intelligence artificielle dans le but de filtrer, d’évaluer et/ou de sélectionner les candidats à ce poste.#FR
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